Why You Need an Expert for Pricing Your Home Correctly

If you’re ready to make a move this summer, taking advantage of today’s market might be just the answer for you. With homes continuing to get multiple offers, this could be the perfect time to get the offer you’re looking for on your house. In order to do this, you need an expert on your side to ensure you make the right choices, especially when pricing your home. A very important piece of the puzzle is setting the right asking price. This can help buyers notice your home (and get excited about it) from the first time they view the listing. That’s where a trusted real estate professional comes in.

Why Correctly Pricing Your Home is Important:

The price you set for your house sends a message to potential buyers. Price it too low, and you might raise questions about your home’s condition or lead buyers to assume something is wrong with the property. If you undervalue your house, you could leave money on the table, which decreases your future buying power.

On the other hand, if the price is too high, you risk scaring off buyers. When that happens, you may have to do a price drop to reignite interest in your house. Be aware that a price drop can be seen as a red flag for some buyers. They might wonder why the price was reduced and what that means about the home.

Think of pricing your home as a target. Your goal is to aim directly for the center – not too high, not too low, but right at market value. Pricing your house fairly based on market conditions increases the chance you’ll have more buyers interested in purchasing it and a higher likelihood of selling quickly.

Lean on a Professional’s Expertise:

Several factors go into pricing your house, and balancing them is the key. That’s why it’s essential to lean on an expert real estate advisor when you’re ready to move. A local real estate advisor is knowledgeable about:

  • The value of homes in your neighborhood

  • The current demand for houses in today’s market

  • The condition of your house and how it affects the value


If you’re thinking about selling, pricing your house appropriately is essential. Connect with an agent here at Corken + Company to ensure your house is priced right for the local market, for your home’s condition, all while standing out from the competition.


Learn more about pricing your home


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Rachel Sartin

Lori Corken